Second Annual Sego Awards Celebrates Female Utah Business Leaders


The funky formal Sego Awards — created by founders of Convoi, Braid and Big Monocle — honored female Utah business leaders in nine categories.

Female founders and CEOs gathered at Sundance Mountain Resort Friday evening for the second annual Sego Awards. The dress code: funky formal. The goal: recognize Utah women who are leaving their mark in both business and in their community.

The Sego Awards describes its mission in three words: celebrate, inspire and advocate. In the spirit of that simplicity, each winner and sponsor was invited to share three words describing their journey to success. They shared words like “happiness,” “failure,” “big,” “because,” “despite” and “build.” The array of powerful words and phrases painted a picture of a robust and supportive business culture.

When receiving the first place award in the e-Commerce category, Vanessa Quigley of Chatbooks described her journey with “unexpected,” “uncomfortable” and “unbelievably fun.” She admitted she used four words, saying that business leaders are made by breaking rules and norms.

The Sego Awards began in May 2018 with the vision of founders Trent Mano, Ken Frei, Allison Lew and Amy Stellhorn. As entrepreneurs themselves, they knew the stats. Utah women own nearly 84,000 businesses statewide, and those businesses generate $14 billion in revenue. Yet women weren’t receiving awards and funding at the same rate as their male counterparts. The Sego Awards was founded with goals to “Celebrate, Inspire, Advocate.”

Utah Valley Magazine owner Jeanette Bennett has emceed the Sego Awards both years. She started the evening sharing her own story. “Nineteen years ago, I was putting together the first issue of Utah Valley Magazine with a baby on my lap and wearing jeans with bedazzled back pockets,” she told the capacity crowd in the Rehearsal Hall at Sundance. “In the past two decades, I’ve watched and written about many of you as you’ve started and grown your businesses. I’m proud to say that Utah is becoming the place for women entrepreneurs, and that there’s plenty of bedazzling here tonight.”

Many of the Sego Award finalists hail from Utah Valley, including Shauna Smith of Four Foods Group, Vanessa Quigley of Chatbooks and McKenzie Bauer of Thread Wallets. All three women have previously caught the attention of Utah Valley publications. Vanessa Quigley graced the cover of the Summer 2017 issue of Utah Valley BusinessQ representing Chatbooks as a best company to work for. Most recently, Utah Valley Magazine featured Shauna Smith as a runner up for the 2019 Person of the Year. Thread Wallets made an appearance in the January/February 2016 issue of Utah Valley Magazine in the Made in UV section, highlighting locally-created products.

2019 Sego Award Winners

Student Founder

  1. Katie Apker, KateMaxStock
  2. Marissa Barlow, Nani Swimwear

Food & Restaurants

  1. Jen Castle, Hell’s Backbone
  2. Sarah Wilson, Chip Cookies

Community & Culture

  1. Sally Dietlein, Hale Center Theatre
  2. Leah Barker, Choice Humanitarian

Social Media

  1. Christine Andrew, Hello Fashion Blog
  2. Cara Brook, Maskara Beauty

Innovation in Technology

  1. Julie Eggington, Center for Genomic Interpretation
  2. Allison Wistner, Upwell


  • Kimmy Paluch, Betta Boom
  • Ben Capell, Peterson Ventures
  • Gavin Christensen, Kickstart Seed Fund


  1. Vanessa Quigley, Chatbooks
  2. Elizabeth Findlay, Albion Fit

Fastest Growing Company Under 5 Years

  1. Shea McGee, McGee & Co.
  2. McKenzie Bauer, Thread Wallets

Highest Overall Revenue

  1. Shauna Smith, Four Foods Group
  2. Teresa Whitehead, Citywide Home Loans

Leave a Reply

Your email address will not be published. Required fields are marked *