40 Under 40: JJ Haering


Company: Shops at Riverwoods
Title: General Manager
Age: 34
City: Provo

CAREER ANTHEM “Under Pressure” by Queen and David Bowie

LINER NOTES JJ Haering started his first business at 16, and it paid for his LDS mission and college degree. He graduated from UVU in three years while working full-time at Nu Skin. There, he increased sales in his region by 115 percent and went on to start a handful of other businesses in the overseas manufacturing and property management sector. Today, Haering manages the Shops at Riverwoods and helped bring the occupancy rate from 64 percent to 100 percent while building new spaces and meeting tenant demand.


FAVORITE LYRIC “I’m lovin’ it” — McDonald’s jingle

CAREER HIGH NOTE “Reaching 100 percent occupancy at The Shops at Riverwoods. We did this through hard work and creativity.”

CAREER LOW NOTE “I left a really good job, with great friends and a great path, to chase a bigger salary, only to find the new job was grossly exaggerated and lonely. I learned a lot through that experience. Success is about loving what you do every day.”

MUSIC TO MY EARS “Always give your best effort. If you do something halfway, you will do everything halfway.”

BEATING TO MY OWN DRUM “I always choose a phone call or face-to-face with people over a text or email. It may be old fashioned, but experience with a person must be personal to have it be memorable.”

MY FORTE “Treating every person as a unique individual, whether they are a CEO, tenant or janitor. Everyone deserves to be valued.”

DREAM RECORD “To build on our success while maintaining a focus on my most important people, my family.”


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